For the second year , Koolicar launches operation " #SansMaVoiture ". After Bordeaux, it is the turn of Grenoble and Dijon to be honored. To do this the company has used the design expertise of motion Pinkanova audiovisual agency.
communication objectives : Promote operation implemented by the brand, motivate and recruit participants, but also enhance the profile and visibility of the event.
Design and implementation of a web spot available in 2 versions . Realization illustration to make attractive communication and give a more original style. The voiceover that accompanies this spot is quick to reveal a spirit of adventure and challenge around this.