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WITHINGS

PULSE

PRODUCT FILM | JUIN 2013

LOOK AT THE DEVICE

Withings released a new product: a tracker of activities and is positioned directly as a companies competitor like Nike or American start-ups like FitBit.



Communication objectives:

Show the product functionalities through moments of users life.

Design and implementation of a film mixing shooting and motion design. Video which belows the axis and the production principle established between Pinkanova and Withings for over two years.

  • CASTING DIRECTION
  • SHOOTING / EDITING / SOUND DESIGN
  • PRODUCTION MANAGEMENT
  • DESIGN / ARTISTIC DIRECTION
  • MULTILINGUAL VERSION
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